Technology-Powered Growth Services for Dealers

More Leads. More Opportunities. Better Conversions.

Turbo Dealer Websites offers specialized marketing, advertising, lead-generation, and conversion solutions designed specifically for dealerships.

Add them to your Turbo Dealer Website — or use them with your existing website.

Our growth services are designed around dealership inventory, shopper activity, customer data, and automated technology — giving you powerful marketing capabilities without requiring another full-service agency relationship.

More Ways to Grow Your Dealership

Choose the Growth Services That Fit Your Dealership.

Add proven technology solutions that help your dealership generate more website leads, promote more vehicles, bring shoppers back, and recover opportunities that would otherwise be lost.

Inventory Based Marketing

Promote the vehicles you have to sell.

Use your actual inventory to reach more shoppers, bring interested buyers back, and create additional vehicle and lead activity.

Credit Lead Growth

Turn credit activity into new sales opportunities.

Use your existing customer data and current automotive financing activity in your market to identify more qualified prospects your team can pursue.

Performance Tools

Get more from the opportunities you’re already generating.

Reduce friction on your website, understand what happens after the phone rings, and recover opportunities that might otherwise be lost.

Inventory Based Marketing

INVENTORY MARKETING

Match Shoppers With the Vehicles You Have to Sell

Your inventory is your dealership’s most important sales asset — and every vehicle has a limited window to sell.

Inventory Marketing uses your actual available inventory to match vehicles with shoppers who are likely to be interested in them. Instead of promoting your dealership with generic advertising, the technology promotes the vehicles you actually have available.

As inventory changes, your marketing can automatically adjust so shoppers continue to see relevant vehicles.

WHAT IT DOES

Uses Your Actual Inventory
Promotes vehicles you currently have available rather than generic dealership advertising.

Matches Vehicle Interest
Connects shoppers with vehicles based on the types of vehicles they are interested in.

Creates More Activity
Drive more vehicle views, website visits, inquiries, and opportunities around the inventory you need to sell.

DYNAMIC INVENTORY RETARGETING

Bring Interested Shoppers Back to Your Inventory

A shopper can spend several minutes looking at vehicles on your website and still leave without submitting a lead.

That doesn’t mean they’re no longer interested.

Dynamic Inventory Retargeting uses shopper activity to reconnect with those visitors after they leave your website. Relevant vehicle advertising can remind them of the vehicle they viewed or introduce them to similar vehicles you still have available.

WHAT IT DOES

Uses Shopper Activity
Identify shoppers who have already shown interest in your inventory.

Shows Relevant Vehicles
Put previously viewed vehicles or similar available inventory back in front of them.

Creates Another Opportunity
Bring interested shoppers back to your website where they can continue shopping, contact your dealership, or submit a lead.

GOOGLE VEHICLE ADS

Put Your Vehicles in Front of Buyers Searching for Them

Today’s shoppers often begin with a specific vehicle in mind. They’re searching for a particular make, model, year, price, or type of vehicle — not simply looking for a dealership.

Google Vehicle Ads allow your actual inventory to be promoted to shoppers actively searching for vehicles like the ones you have available.

Your vehicle information, photos, pricing, and availability work together to put the focus where it belongs — on the vehicle you’re trying to sell.

WHAT IT DOES

Promotes Actual Inventory
Put vehicles you have available in front of active shoppers.

Reaches High-Intent Buyers
Connect your inventory with shoppers who are already searching for vehicles.

Drives Vehicle Activity
Send interested shoppers toward your inventory and give them a direct path to learn more or contact your dealership.

DIGITAL DISPLAY & OTT

Reach More Potential Buyers Beyond Search

Not every potential buyer is searching Google when you want to reach them.

Digital Display & OTT helps extend your dealership’s reach across the digital channels consumers use every day — including websites, mobile devices, online video, and connected TV.

The technology uses targeted audiences to keep your dealership visible to potential buyers throughout the shopping process, helping create additional opportunities to bring them back to your website and inventory.

WHAT IT DOES

Expands Your Reach
Get beyond search and reach potential buyers across multiple digital channels.

Targets Relevant Audiences
Focus advertising on audiences more likely to be interested in your dealership and vehicles.

Keeps You Visible
Stay in front of potential buyers before, during, and after they visit your website.

CHANNELS

Display • Mobile • Online Video • OTT • Connected TV

Credit Lead Growth

CREDIT PIPELINE

Turn Your Existing Data Into New Sales Opportunities

Your dealership already has valuable customer and prospect data sitting in your CRM, DMS, MailX2, and other systems.

Credit Pipeline puts that data to work.

The service screens eligible records against the credit criteria established for your dealership’s financing programs. When a record matches, the opportunity is identified as a potential credit-qualified buyer.

From Your Database to a Sales Opportunity

  1. Screen Your Records
    Your dealership’s highest-intent records are screened against your selected credit criteria.
  2. Identify a Match
    When a customer’s credit profile meets your criteria, Credit Pipeline flags the opportunity.
  3. Reach the Customer
    A pre-approved offer of credit is mailed to the customer on the dealership’s behalf.
  4. Deliver the Lead
    The opportunity is submitted to your CRM so your dealership can identify and contact the customer for a potential vehicle sale.
  5. $11 Per Credit Pipeline Lead
    Each Credit Pipeline lead is $11 and covers the credit screening, technology, and mailing required to produce the opportunity.
You’re not simply buying another list.

You’re identifying potential buyers from the valuable records your dealership already owns—and giving your sales team an actionable opportunity to pursue.

AREA SOFT PULL LEADS

Find Buyers Who Are Actively Shopping for Auto Financing

What if you could know when consumers in your market begin shopping for an auto loan?

Area Soft Pull Leads monitor real-time automotive soft-pull activity within your dealership’s selected market area.

When a consumer’s soft pull matches the credit criteria you’ve established, a lead is created and delivered to your dealership.

These are conquest opportunities—consumers who may not be in your CRM, may not have contacted your dealership, and may not have visited your website, but are actively entering the market for an auto loan.

Real-Time In-Market Opportunities

  • Set Your Criteria
    Define the credit profile and other attributes that fit your dealership’s financing programs.
  • Define Your Market
    Establish the geographic area around your dealership where you want to compete.
  • Receive Matching Leads
    When a qualifying automotive soft pull occurs, the matching opportunity is delivered to your dealership.
    The opportunity is delivered while the consumer’s financing activity is still fresh—giving your dealership an opportunity to compete for the vehicle sale.
  • $9 Per Area Soft Pull Lead
    Each qualifying Area Soft Pull Lead costs $9.
    These aren’t old lists or recycled prospects. They’re new opportunities generated from current automotive credit activity in your market.

Performance Tools

TURBO DEALER SOFT PULLS

Increase Website Conversion Without Adding Friction

Traditional credit applications can ask shoppers for an SSN and other sensitive information before they are ready to provide it. That added friction can cause shoppers to abandon the process before becoming a lead.

Turbo Dealer Soft Pulls gives shoppers an easier way to explore financing options without requiring a traditional credit application. The technology can provide valuable credit information through a soft inquiry while creating a simpler path for the shopper to engage.

WHAT IT DOES

Lower-Friction Engagement
Give shoppers an easier way to start the financing conversation.

Valuable Credit Information
Provide your dealership with meaningful credit information without requiring a traditional hard-pull application.

More Website Opportunities
Turn more of the traffic already coming to your website into identifiable financing opportunities.

CALLVITALZ AI

Find the Opportunities You’re Losing on the Phone

You invest in advertising to generate website traffic, leads, and phone calls. But generating the call is only the beginning.

CallVitalz uses AI to analyze your dealership’s calls and identify what happens after the phone rings. It also provides an AI call agent that can answer and handle calls when your team is busy, unavailable, or it’s after hours.

WHAT IT DOES

Call Analysis & Opportunity Alerts
Use AI to understand what is happening across your dealership’s calls and identify missed calls, missed appointments, and missed sales opportunities.

Marketing Attribution
See which advertising sources are generating your calls so you can better understand where your opportunities are coming from.

AI Call Agent
Give shoppers an immediate response when your team can’t answer. The AI agent can engage shoppers, answer questions, qualify opportunities, and work to schedule appointments.

Get more value from the calls you’re already paying to generate.